Nowadays, with the improvement of consumer awareness and consumption level, people have paid more attention to the environmental protection, artistry and product quality of building material products. How to choose a high-quality building material product that suits you and is environmentally friendly? The reporter visited the Italian IMOLA ceramics, which accounted for half of China's imported ceramic tile market share, to reveal to everyone how "good ceramic tiles are made."

The perfect fusion of tradition and innovation

Italian IMOLA ceramic group, founded in 1874, Imola, Italy. After more than 100 years, with its dedication to work, the pursuit of beauty and constant awareness of innovation, it has created the world-famous brand "IMOLA". IMOLA ceramics is a typical brand that represents Italian style and product quality and is highly artistically creative. Its production always runs along two tracks. One is to timely grasp the design concepts that reflect the trend of the times and aesthetic taste, and the other is to continuously improve product technology. Content and production process.

The Italian IMOLA ceramic group continues to develop, using the CONTINUA production system to focus on continuous innovation, the pursuit of more beautiful, updated and better, so that the Italian IMOLA ceramic group has become a global spokesman for Italian manufacturing, allowing the perfect fusion of tradition and innovation.

Thousands of hammers and forgings

In order to enable consumers to truly buy and use IMOLA ceramics with confidence, and to fully understand the production process of IMOLA ceramic products, the reporter interviewed Ms. Eric, the chief representative of the Italian IMOLA ceramic group in China. Ms. Eric introduced to reporters that IMOLA ceramics use Italian high-quality white porcelain clay as the raw material, because white porcelain clay can withstand a firing temperature of 1200 degrees. Higher firing temperature means higher hardness and wear resistance of the finished product; meanwhile, IMOLA ceramics It also uses the most powerful press in the world to suppress the brick embryo. The high density of the brick embryo effectively suppresses the high temperature expansion during the firing process. The final finished brick also needs to pass the strict "nine-foot door" inspection, that is, to eliminate the unqualified ceramic tiles through 9 laser doors.

Scientific and rigorous manufacturing process allows Italian IMOLA ceramic products to surpass international standards in environmental performance and product quality. Tests have shown that the products of the entire IMOLA ceramic group are superior to the provisions of European law in many limit indicators. The emissions of lead, fluorine, dust, nitrogen dioxide, and carbon monoxide are far below the minimum emissions prescribed by law the amount. Obtained the world's most stringent environmental certifications such as LEED and EMAS.

In order to let consumers all over the world understand the product quality information clearly, Italian IMOLA ceramics clearly marked the "nominal size" and "working size" of the products on the product packaging, and on the IMOLA ceramics official website and atlas introduction, also The "nominal size" of the product is clearly marked.

Practice Social Responsibility and Improve Brand Image

With the continuous development of IMOLA ceramics in China and the attention of all walks of life to IMOLA ceramics, IMOLA China has become more deeply aware of its social responsibility. On February 18 this year, IMOLA China will use the brand name "Bee" for 15 years to change its name to "IMOLA", which is consistent with the name of the manufacturer and the place of production. This is not only the spread of the "IMOLA" brand, but also Consumers are responsible for making it easy to identify brand products.

Relevant data shows that IMOLA ceramics has ranked first in the market of imported ceramic tiles in China for many years. The sales network covers 100 cities across the country and has more than 150 sales stores. In terms of products, we insist on 100% original imported from Italy, and the packaging of each tile sent to customers is the original Italian packaging; in terms of services, the sales staff provides free room measurement and paving suggestions for customers to help customers achieve It is our duty to have a good life.

IMOLA has been adhering to the concept of health and environmental protection and serving all consumers for a long history of 140 years. This reporter has realized that a brand is responsible for consumers and strict requirements for itself, and has made classics with details.

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